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Economics of Strategy

Economics of Strategy

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"Economics of Strategy" is a compelling non-fiction work that delves into the intersection of economics and strategic management. Authored by David Besanko, David Dranove, Mark Shanley, and Scott Schaefer, this book offers a comprehensive analysis of how economic principles underpin strategic decision-making in businesses. It explores key themes such as competitive advantage, market positioning, and organisational structure, providing readers with a robust framework to understand complex business environments. Ideal for students and professionals alike, this insightful text bridges theory and practice, making it an essential resource for those keen to master the art of strategic thinking.
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Description
"Economics of Strategy" is a compelling non-fiction work that delves into the intersection of economics and strategic management. Authored by David Besanko, David Dranove, Mark Shanley, and Scott Schaefer, this book offers a comprehensive analysis of how economic principles underpin strategic decision-making in businesses. It explores key themes such as competitive advantage, market positioning, and organisational structure, providing readers with a robust framework to understand complex business environments. Ideal for students and professionals alike, this insightful text bridges theory and practice, making it an essential resource for those keen to master the art of strategic thinking.
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Details
  • Product Type: BOOK
  • Barcode: 9781119378761
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