{"product_id":"using-artificial-intelligence-in-marketing-how-to-harness-ai-and-maintain-the-competitive-edge","title":"Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge","description":"\"Using Artificial Intelligence in Marketing: How to Harness AI and Maintain the Competitive Edge\" is a groundbreaking non-fiction work that delves into the transformative power of AI in the marketing landscape. Authored by industry experts, this insightful guide explores how AI technologies can revolutionise marketing strategies, enhance customer engagement, and drive business growth. Key themes include data-driven decision-making, personalisation, and ethical considerations. With contributions from leading marketing professionals, this book offers a comprehensive overview of AI's role in maintaining a competitive edge in today's dynamic market, making it an essential read for marketers seeking to innovate and excel.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":49182114414914,"sku":"2349312","price":36.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/515jE948FgL._SL1500.jpg?v=1719537450","url":"https:\/\/chalkys.com\/products\/using-artificial-intelligence-in-marketing-how-to-harness-ai-and-maintain-the-competitive-edge","provider":"Chalkys.com","version":"1.0","type":"link"}