{"product_id":"marketing-an-introduction","title":"Marketing: An Introduction","description":"Dive into the essentials of marketing with this comprehensive guide authored by Rosalind Masterson. This book provides a clear and engaging introduction to the world of marketing, perfect for students and professionals alike. Covering a wide range of topics such as consumer behavior, commerce, and marketing research, it serves as a foundational text for understanding modern marketing practices. With insights drawn from both academic and practical perspectives, this edition is designed to equip readers with the knowledge and skills needed to excel in the dynamic field of marketing. Whether you're new to the subject or looking to refresh your understanding, this book offers valuable insights into the strategies and tools that drive successful marketing efforts today.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":49394297340226,"sku":"1987792","price":75.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41XflSGcrFL._SL1500.jpg?v=1721402606","url":"https:\/\/chalkys.com\/products\/marketing-an-introduction","provider":"Chalkys.com","version":"1.0","type":"link"}