{"product_id":"living-brands","title":"Living Brands","description":"Explore the innovative world of branding with this insightful paperback by Chris Farmer. This engaging book delves into the concept of \"living brands,\" offering a fresh perspective on how brands can evolve and thrive in today's dynamic market. With 268 pages of thought-provoking content, Farmer presents a comprehensive analysis of brand identity, consumer engagement, and the strategies that make brands resonate on a deeper level. Ideal for marketing professionals, entrepreneurs, and anyone interested in the intersection of culture and commerce, this book is a valuable resource for understanding the future of branding.","brand":"Chalkys","offers":[{"title":"Default Title","offer_id":54022102679937,"sku":"1630400","price":13.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41uARktev5L.jpg?v=1761066800","url":"https:\/\/chalkys.com\/products\/living-brands","provider":"Chalkys.com","version":"1.0","type":"link"}