{"product_id":"global-marketing-fifth-edition","title":"Global Marketing: Fifth Edition","description":"\"Global Marketing: Fifth Edition\" is an authoritative text in the business and marketing genre, expertly crafted by renowned contributors Warren J. Keegan and Mark C. Green. This edition delves into the dynamic world of international marketing, offering insights into global market trends, strategies, and cultural nuances. It presents a comprehensive analysis of how businesses can effectively navigate and compete in the global marketplace. With its blend of theory and real-world applications, this book is an essential resource for students and professionals seeking to understand the complexities of marketing on a global scale.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":48887798530370,"sku":"1978757","price":155.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/51S78pHz6rL._SL1500.jpg?v=1717358569","url":"https:\/\/chalkys.com\/products\/global-marketing-fifth-edition","provider":"Chalkys.com","version":"1.0","type":"link"}