{"product_id":"crossing-the-chasm-marketing-and-selling-technology-products-to-mainstream-customers","title":"Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers","description":"Brand New From Reputable UK Company With 30 Years Experience In Retail, Please Note Not All Our New Items Are Shrink Wrapped.\u003cbr\u003eAll items shipped within 3 working days of payment.\u003cbr\u003ePlease note that all our DVDs are Region 2.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eIn Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special realities of the high-tech market. Based on a revolutionary new model and filled with practical insights, Crossing the Chasm is a landmark book.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":48760670290242,"sku":"1036183","price":19.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/51NaHW6vzmL._SL1500.jpg?v=1716599868","url":"https:\/\/chalkys.com\/products\/crossing-the-chasm-marketing-and-selling-technology-products-to-mainstream-customers","provider":"Chalkys.com","version":"1.0","type":"link"}