{"product_id":"2697270","title":"Tourism Agility in Times of Crisis and Uncertainty 2 : Between Marketing-Communication and Sustainability","description":"Unlock the keys to navigating the complexities of the tourism industry in uncertain times. This comprehensive guide delves into the crucial relationship between marketing-communication and sustainability, offering actionable insights for tourism professionals. By exploring the intersection of agility, resilience, and adaptability, readers will gain a deeper understanding of the ever-changing landscape of global tourism. The authors provide expert analysis and practical strategies for developing effective marketing-communication plans that prioritize sustainability and mitigate the risks associated with crisis management. Perfect for industry leaders, policymakers, and academics, this book is an essential resource for anyone seeking to future-proof their tourism endeavors. With its forward-thinking approach, it equips readers with the knowledge and tools necessary to thrive in an increasingly unpredictable world.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54663778042241,"sku":"2697270","price":147.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41LvhKCc2-L.jpg?v=1756266356","url":"https:\/\/chalkys.com\/products\/2697270","provider":"Chalkys.com","version":"1.0","type":"link"}