{"product_id":"2517525","title":"Fashion Buying : From Trend Forecasting to Shop Floor","description":"Dive into the dynamic world of fashion with this insightful guide that bridges the gap between trend forecasting and the retail environment. Authored by Clare McTurk and Dimitri Koumbis, this comprehensive resource is ideal for aspiring fashion designers, marketers, and buyers who are eager to understand the intricacies of the fashion industry. It explores the critical processes involved in predicting trends and planning collections, equipping readers with the knowledge to influence and innovate in the ever-evolving fashion landscape. Whether you're looking to enhance your skills in fashion marketing or management, this book provides the essential tools to shape the future of fashion with confidence and creativity.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54630096765313,"sku":"2517525","price":28.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41IRlVawS4L.jpg?v=1755460939","url":"https:\/\/chalkys.com\/products\/2517525","provider":"Chalkys.com","version":"1.0","type":"link"}