{"product_id":"2504989","title":"A Research Agenda for Senior Tourism","description":"This comprehensive research agenda delves into the rapidly growing market of senior tourism, addressing key topics such as senior tourists' motivations, decision-making, accessibility, market potential, and the socio-economic impact of tourism. As the global population ages, senior tourism represents an economic and social opportunity, offering a higher quality of life through travel. The book provides a holistic understanding of seniors' well-being in tourism, emphasizing the need for a transversal approach to pursue healthy ageing and enhanced quality of life. With a focus on the demographics and preferences of older adults, this research agenda aims to inform social policies, loneliness research, and cultural considerations to cater to this emerging market segment. By exploring the opportunities and challenges of senior tourism, this publication offers valuable insights for industry professionals, policymakers, and researchers seeking to capitalize on this growing trend.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54668731318657,"sku":"2504989","price":135.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/413pii0JAhL.jpg?v=1756398733","url":"https:\/\/chalkys.com\/products\/2504989","provider":"Chalkys.com","version":"1.0","type":"link"}