{"product_id":"2480398","title":"Pricing Decoded : How Leading Pricing Practitioners Manage Price to Boost Profits","description":"Unlock the secrets of effective pricing strategies with insights from renowned experts Danilo Zatta and Maciej Kraus. This comprehensive guide delves into the methodologies employed by leading pricing practitioners to enhance profitability and establish a competitive edge in the market. With 230 pages of actionable strategies, readers will learn how to navigate the complexities of pricing decisions, optimize revenue, and adapt to market dynamics. Whether you're a business leader, marketer, or pricing strategist, this resource provides the tools and knowledge necessary to transform your pricing approach and drive sustainable growth. Embrace the power of pricing and elevate your organization's financial performance.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54641157046657,"sku":"2480398","price":39.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/51R2rYvKkWL.jpg?v=1755747737","url":"https:\/\/chalkys.com\/products\/2480398","provider":"Chalkys.com","version":"1.0","type":"link"}