{"product_id":"2410384","title":"International Brand Strategy : A Guide to Achieving Global Brand Growth","description":"Elevate your company's global presence with this comprehensive guide to international brand strategy. Written by Sean Duffy, this expert resource offers practical strategies for expanding sales in foreign markets while maintaining price integrity and building brand equity. By developing effective market penetration techniques, companies can thrive in new markets and establish a strong foothold for long-term growth. This book is perfect for business leaders and marketers looking to take their brand to the next level. With its straightforward approach and actionable advice, you'll be well-equipped to navigate the complexities of global brand expansion and achieve success in the international marketplace.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54678880190849,"sku":"2410384","price":129.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/51uyXgBFGqL.jpg?v=1756554455","url":"https:\/\/chalkys.com\/products\/2410384","provider":"Chalkys.com","version":"1.0","type":"link"}