{"product_id":"2409027","title":"International Marketing in Fast Changing Environment","description":"Stay ahead of the curve in global marketing with this cutting-edge exploration of innovation and trends in international marketing. Focusing on emerging markets and technology-driven changes, this comprehensive resource highlights key strategies for success in a rapidly evolving environment. Edited by a team of esteemed experts, it delves into global account management, knowledge sharing, and the dynamic capabilities of international marketers. From the rise of emerging markets MNCs to the impact of acculturation on consumer behavior, this book offers a wealth of insights and knowledge to help you navigate the complexities of international marketing. Whether you're a seasoned professional or a student looking to learn, this book is an essential tool for anyone seeking to stay ahead in the fast-changing world of global marketing.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54684867559809,"sku":"2409027","price":126.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/31p4gc9SR0L.jpg?v=1756728333","url":"https:\/\/chalkys.com\/products\/2409027","provider":"Chalkys.com","version":"1.0","type":"link"}