{"product_id":"2407309","title":"Beyond Successful and Active Ageing : A Theory of Model Ageing","description":"Challenge the conventional wisdom on ageing with this thought-provoking book, which critiques the widely-held concepts of \"successful\" and \"active\" ageing. The author offers a critical examination of these ideas, highlighting their limitations and proposing a new theory of model ageing as an alternative. Through a genealogical exploration of the concepts, the book provides a nuanced understanding of the complexities of ageing and its representation in research, marketing, and policy-making. With its concise and accessible language, this book is an essential read for anyone interested in rethinking the ageing process and its societal implications. By questioning the status quo, this book opens up new possibilities for a more inclusive and equitable approach to ageing.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54686528209281,"sku":"2407309","price":33.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/31PJE7-_7RL.jpg?v=1756755338","url":"https:\/\/chalkys.com\/products\/2407309","provider":"Chalkys.com","version":"1.0","type":"link"}