{"product_id":"2405756","title":"Kicking Center: Gender and the Selling of Womens Professional Soccer","description":"Dive into the world of women's professional soccer with this thought-provoking examination of the sport's commercialization and its place in the male-dominated sports industry. Rachel Allison's insightful analysis sheds light on the challenges faced by women's soccer, from marketing and branding to breaking into the mainstream. Through a comprehensive ethnographic study, Allison reveals the complexities of women's professional soccer in the United States, offering a nuanced understanding of its growth and development. This engaging and informative book is a must-read for anyone interested in sports, sociology, and the ongoing struggle for equality in the world of professional athletics. With its rich insights and thorough research, this book is an essential resource for scholars, athletes, and fans alike.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54688891273601,"sku":"2405756","price":127.98,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41KKwB8pHfL.jpg?v=1756813410","url":"https:\/\/chalkys.com\/products\/2405756","provider":"Chalkys.com","version":"1.0","type":"link"}