{"product_id":"2405110","title":"Customer-Centric Marketing : Supporting Sustainability in the Digital Age","description":"Unlock the power of customer-centric marketing in the digital age with this insightful guide. By integrating sustainable practices with digital marketing strategies, businesses can create value and drive success. This practical book shows readers how to align company values with digital plans, leading to a more purpose-driven approach to marketing. With its focus on sustainable development practices and digital marketing techniques, this resource helps overcome common barriers to effective marketing planning. By weaving together qualitative detail and data storytelling, the authors provide a comprehensive approach to customer-centric marketing that supports sustainability in the digital age. Whether you're a marketer or business leader, this book offers a valuable framework for creating a more sustainable and successful marketing strategy.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54688912540033,"sku":"2405110","price":36.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/51z56lgqCuL_055d5801-dc36-4299-94de-537b4a4b171c.jpg?v=1756813583","url":"https:\/\/chalkys.com\/products\/2405110","provider":"Chalkys.com","version":"1.0","type":"link"}