{"product_id":"2405096","title":"The 20 Ps of Marketing : A Complete Guide to Marketing Strategy","description":"Unlock the secrets of modern marketing strategy with this comprehensive guide. Written by renowned expert David Pearson, \"The 20 Ps of Marketing\" offers a practical and insightful approach to marketing best practice. This thought-provoking book expands on traditional marketing concepts, introducing 20 essential elements that marketers at all levels need to master for business success. From planning and persuasion to partnerships and productivity, this absorbing and engaging read provides valuable advice and leadership insights that will inspire and motivate marketing professionals. With its relaxed yet practical tone, \"The 20 Ps of Marketing\" is a valuable resource for anyone looking to stay ahead in the ever-changing world of marketing.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54688919748993,"sku":"2405096","price":36.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/410fo1DJIoL.jpg?v=1756813453","url":"https:\/\/chalkys.com\/products\/2405096","provider":"Chalkys.com","version":"1.0","type":"link"}