{"product_id":"2405047","title":"Brand Success : How the World's Top 100 Brands Thrive and Survive","description":"Delve into the world of branding with this comprehensive guide, featuring case studies from global giants like adidas and Zippo. Renowned author Matt Haig offers a rare insight into the secrets of success behind the world's top 100 brands, providing a unique perspective on what sets them apart. Through a gallery of iconic names, Haig explores the strategies that have driven growth and longevity, making this book an essential read for branding enthusiasts. With its engaging and informative approach, this book is a must-have for anyone interested in understanding the art of successful branding. Get ready to discover the secrets of the world's most recognizable brands and learn from their triumphs and challenges.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54688914014593,"sku":"2405047","price":27.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/417HAu4cJoL.jpg?v=1756813620","url":"https:\/\/chalkys.com\/products\/2405047","provider":"Chalkys.com","version":"1.0","type":"link"}