{"product_id":"2402848","title":"Why People Do What They Do : And How to Get Them to Change","description":"Unlock the secrets to driving lasting change in individuals and organizations. This insightful guide delves into the psychology of change, helping you understand the underlying motivations and barriers that prevent people from adopting new behaviors. By using practical strategies and tools, you'll learn how to overcome resistance and initiate meaningful change. With a focus on empowering individuals and teams, this resource equips you with the knowledge and skills necessary to create a culture of change. Whether you're looking to drive personal or professional transformation, this book offers a comprehensive approach to achieving lasting results. By understanding and addressing the root causes of resistance, you'll be able to create a path forward that fosters growth, innovation, and success.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54691099902337,"sku":"2402848","price":16.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41jMn11AZYL.jpg?v=1756900165","url":"https:\/\/chalkys.com\/products\/2402848","provider":"Chalkys.com","version":"1.0","type":"link"}