{"product_id":"2398215","title":"Strategic Marketing - Omar Merlo","description":"Unlock the secrets to effective strategic marketing with this concise handbook, written by renowned expert Dr. Omar Merlo. As an Associate Professor of Marketing Strategy at Imperial College London, Dr. Merlo brings a wealth of knowledge and experience to the table, making this book an invaluable resource for marketers at every level. This comprehensive guide covers the fundamental concepts and steps in the strategic marketing process, providing a clear roadmap for achieving success in today's competitive market. With a focus on practical application, Dr. Merlo's approach is both accessible and actionable, making this book an essential tool for anyone looking to elevate their marketing strategy. Whether you're a seasoned professional or just starting out, this handbook is sure to provide valuable insights and practical advice to help you drive business growth and achieve your goals.","brand":"Chalkys.com","offers":[{"title":"Default Title","offer_id":54706522161537,"sku":"2398215","price":5.48,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0056\/8043\/1219\/files\/41F6HrFoOCL.jpg?v=1757187983","url":"https:\/\/chalkys.com\/products\/2398215","provider":"Chalkys.com","version":"1.0","type":"link"}